To speak about business across culture, you need the appropriate vocabulary.

Accessible - easy to find or reach;
Management layer - the level where the people who are in control of an office, shop, team, etc;
Hierarchical - being arranged according to an importance;
Distant - not friendly;

Deference - polite behaviour that shows that you respect someone or something;
Participate - take part in;
Hospitality - the act of being friendly and welcoming to guests and visitors;
Presenteeism - the act of staying at work longer than usual to show that you work hard and are important to your employer;
Gesture - a movement you make with your hand, arm, or head to express what you are thinking or feeling
Silence - when there is no sound;
Humour - the ability to laugh and recognize that something is funny.

You need a sense of humour, even in business communication.

We have three management layers.

We went to participate in this campaign.